Marketing is key, and exhibiting in a bridal show is one strategy that will help secure the future of your business. See below for 5 Reasons to Exhibit in a Wedding Show! Why are wedding …

Just like that, our January show season is behind us. But just because the shows are over doesn’t mean your amazing booth designs have been forgotten! We love to recognize those that went above and …

“Reviews” and “referrals” are two buzz words that every vendor should have in their tool belt. But, what do they really mean for the bottom line of your business? Lisa and Abby dive into best …

It’s important to let your clients know when they have an opportunity to view your work and ask you questions. Stated another way, brides want to know whether you’ll be promoting your services at a …

MYTH: Print is dead. TRUTH: When it comes to the wedding industry, nothing ever dies…except shoulder pads and burlap (please, God, please!). No matter the economy, weddings will continue to thrive, and because brides need …

Bridal shows are one of the best marketing options for wedding businesses. You get to meet hundreds of brides face-to-face who are actively looking to hire services like yours. However, if you choose the wrong …

Hiring the right people can help your business professionally and socially. Bad employees waste time and money of the business. It can be frustrating to hire people, train them, and then they quit a few …

It’s been almost a month since our John S Knight Center Akron Show in January, and we’re still reeling from the incredible displays we saw! When it comes to booth design, we all agreed that …

Understanding generations other than your own can be a difficult task. When a millennial or gen z-er says “I’m weak” they don’t mean they’re not strong. If they say “It’s gonna be lit,” they’re not …

Need some help getting engaged couples’ attention before the show? Today’s Bride’s Social Media Stylist has some tips to help boost your social media presence to target those millennials at the upcoming Wedding Shows.  Just …