Bridal shows are one of the best marketing options for wedding businesses. You get to meet hundreds of brides face-to-face who are actively looking to hire services like yours. However, if you choose the wrong …

With everyone burying their faces in their phones you may be asking yourself– what is the point of print advertising? Favorite

Understanding generations other than your own can be a difficult task. When a millennial or gen z-er says “I’m weak” they don’t mean they’re not strong. If they say “It’s gonna be lit,” they’re not …

When receiving your lead list, you may find it difficult to start an introductory email that sounds both personal and professional. You want to gain the bride’s attention and promote yourself without feeling like you …

Social Media is important for any marketing strategy. It can be hard to use all of it’s features to their full potential. Hashtags and photo tags are features that are often overlooked but can be …

Not comfortable in bridal show selling? Take a second to watch this video to gain the confidence and knowledge to make your next wedding show the best wedding show yet! Favorite

Referrals show that the service you are providing is excellent and your customers want to others to have the same experience they had. It’s only natural that you would want more of them. We compiled …

There’s no doubt that styled shoots have massively impacted the wedding industry. They’re a source of inspiration to both brides and vendors. However, they’re also a source of stress. Thinking about doing a styled shoot? …

Salespeople are one of the most critical aspects of a business. They are the face and the people factor in reaching potential clients. That is why it is so important they know how to improve …

As a business owner, you, of course, want your company to succeed. In today’s economy, that’s not a guarantee. Even with the wedding industry – which is resistant to any change in financial climate – …