2020 Booth Design Winners – January I-X Center Show

Just like that, our January show season is behind us. But just because the shows are over doesn’t mean your amazing booth designs have been forgotten! We love to recognize those that went above and …
2020 Booth Design Winners – January Akron Show

WOW – that’s all we can say! This year, all of our vendors at the John S. Knight Center wedding show in January blew us away. You each brought creativity and beauty to your booth …
[WEBINAR] The Importance of Reviews and Referrals

“Reviews” and “referrals” are two buzz words that every vendor should have in their tool belt. But, what do they really mean for the bottom line of your business? Lisa and Abby dive into best …
Promote Your Presence at the Bridal Show

It’s important to let your clients know when they have an opportunity to view your work and ask you questions. Stated another way, brides want to know whether you’ll be promoting your services at a …
[WEBINAR] Are You Losing Sales?

Are your emails, phone calls, and prospecting efforts being ignored? Do you wonder what you can do to capture the attention of Millennial and Gen Z brides? In this webinar, Abby Longshore and Lisa Bischoff, …
Today’s Bride Myths

MYTH: Print is dead. TRUTH: When it comes to the wedding industry, nothing ever dies…except shoulder pads and burlap (please, God, please!). No matter the economy, weddings will continue to thrive, and because brides need …
Scam Alert

Please be aware of a new scam that is targeting wedding businesses like you! You may have received an email or inquiry request form from a company offering to sell you the attendee list from …
Choosing the Right Bridal Show for You

Bridal shows are one of the best marketing options for wedding businesses. You get to meet hundreds of brides face-to-face who are actively looking to hire services like yours. However, if you choose the wrong …
How to Make Sure You’re Hiring the Right People

Hiring the right people can help your business professionally and socially. Bad employees waste time and money of the business. It can be frustrating to hire people, train them, and then they quit a few …
Why Print Advertising Matters

With everyone burying their faces in their phones you may be asking yourself– what is the point of print advertising?