Christmas Day is the number one proposal day of the year. In fact, nearly 40% of all engagements happen between November and February! With so many newly engaged couples starting their wedding search, what will …

When millennials want something, they want it right now. Raised in the world of cell phones, Facebook, and debit cards, they expect instantaneous results and immediate responses. If you’re not responding within 24 hours, you …

Trying to choose winners for the Booth Design Awards from the October 15th Show had us sweating almost as much as we were at the show! You all pushed the limits of what you can …

You already have so much going on that setting up one more social media account isn’t high on your priorities. Each social media site offers different benefits to your business. LinkedIn may offer some of …

So you hooked the bride. They saw your ad in a magazine and went to your website, met you at a bridal show, or got a reference from a friend. However they found you, it’s …

This past Sunday’s Bridal Show in Akron at the John S. Knight Center was a show-stopper! We were overwhelmed by the effort and details that were put into each display, and we can easily say …

Being approachable is a key ingredient to success at shows. That involves how you’re dressed, not being distracted by your cell phone or other staff members, your body language and most importantly your attitude.

If you want to be a successful exhibitor, forget minding your Ps and Qs. Just stick with the Ps. If you get them all right, and you’re in a good show, you cannot help but …

There are 4 main factors affecting an attendee’s decision to stop at your booth: Exhibit Size, Creative Display, Show Promotions, and Pre-Show Promoting.

You don’t need to spend a lot of money to create a booth with pizzazz. Exhibitors often create imaginative, attention-getting and successful booths with materials they already have at home or in their offices. To …