The Royal Wedding will be inspiring weddings all around the world. Every time a royal gets married, the wedding industry gets a massive push from couples wanting their own royal experience. So, what can the …

You CAN staff your booth with a maximum of four people at one time in a SINGLE booth; Two people at one time in a Table Top booth. You CANNOT have your staff working or promoting …

With technology ever-changing and developing, we often pass over useful apps. Our smartphones can make our lives so much easier, if we know how to take advantage of their many benefits. We collected some of …

Friday, April 6, 2018 marks the Grand Re-Opening of what used to be Dietz Falls Florist. Opening the doors to Dietz Floral Studio, the new name embodies their new philosophy: to “focus on workshops, classes, …

You have goals for your business! And, you have a budget to help you achieve those goals. But where should you be allocating your dollars for the best results? Take our quiz to find out …

If we could give a Booth Design Award to every exhibitor at the I-X Center Today’s Bride Show, we would! Your designs made it so hard to narrow down the list of winners. The following …

With over 150 vendor booths at our Akron January Bridal Show, the designs can easily begin to blur together. These 5 booths, though, stood out as incredible examples of both creativity and professionalism! With their …

Running a business without marketing is like smiling in the dark. You’ll know you’re doing it, but no one else will. To be successful, you have to get your name in front of your target …

Collecting leads is vital to having a successful bridal show experience. As an exhibitor, you’ll meet hundreds – even thousands! – of engaged couples. Some will want to hire you on the spot. Some may …

If you’re not actively collecting leads, your marketing outreach is falling on deaf ears. Why are leads so important, how can you start collecting them, and what info do you need to collect? Keep reading …