The Seven Ps
If you want to be a successful exhibitor, forget minding your Ps and Qs. Just stick with the Ps. If you get them all right, and you’re in a good show, you cannot help but …
4 Ways to Draw Them to your Booth
There are 4 main factors affecting an attendee’s decision to stop at your booth: Exhibit Size, Creative Display, Show Promotions, and Pre-Show Promoting.
Show Tip: 6 ways to Create A Booth that Sells
You don’t need to spend a lot of money to create a booth with pizzazz. Exhibitors often create imaginative, attention-getting and successful booths with materials they already have at home or in their offices. To …
Booth Salesmanship 101
A bridal show provides the unique opportunity to meet large volumes of potential customers face-to-face. The sales people in your booth are the single most important ingredient to get bookings at the show!
Cardinal Rule of Booth Design
A bride should look at your booth and know exactly what type of service you offer without talking to you. For example, don’t use truckloads of flowers to decorate your booth if you are a photographer.
Finding the Right Price for your Business
When it comes to pricing your services as a wedding professional, there are many key factors to consider. We understand that your company is very important to you, so that’s why sometimes it’s hard to …
Best Booth Awards – June 11th Show
Our June Show this past Sunday was an outstanding display of excellence and creativity. We were so impressed by the diversity of booth layouts and the integration of new technologies and marketing strategies. From video …
Our Northeast Ohio Pride
Unlike most other wedding resources, Today’s Bride is not a national magazine or bridal show producer. Local to Northeast Ohio, we’re dedicated to supporting our neighbors and promoting the beauty in our own backyard.
How to Collect Your Own Leads at the Bridal Show
One flaw with the millennial consumer is that they don’t like to buy things on-the-spot. It is almost impossible to get someone between the ages of 18 and 34 to immediately agree to what …
Successful Opening of New Bridal Attire Store, “Brides by Maria”
Congratulations to Maria Kovacevich on her new endeavor! Maria just recently opened her new storefront – a boutique selling bridal dresses, veils, jewelry, and more!