Canton is an underrated jewel of Ohio – a city that we can’t help but boast about when we travel outside of the state, saying it’s the “Home of the Football Hall of Fame.” Though Cleveland …

Millennials, Generation Y, Generation FOMO, call them whatever you would like, but the struggle is real when it comes to marketing to this generation.

July 28, 2016 celebrated the opening of Akron’s newest premier bridal couture shop – Saroli’s Bridal Boutique located on West Market Street – and we could not have been more flattered to attend!

You see it everywhere! At dinner, out shopping, listening to live music, watching a baseball game; everyone has their nose in their phone! Whether they’re taking selfies, posting videos to Snapchat, texting, or scrolling through …

Though the summer months do see the most weddings, that doesn’t mean that your marketing strategies can slack the rest of the year. Marketing year-round is key to any successful wedding business, and knowing where …

Every so often, I’m guilty of buying based upon price. There, I said it. But, that makes me a hypocrite. I want my customers choosing me as their speaker, mastermind leader, consultant, or for a …

Don’t forget this is a PRIME opportunity to network with other local businesses. These connections will last long past the event and can benefit both yours and their business.     

Millennials can be one of the hardest consumer classes to reach. They have a different mindset when it comes to what they want and how they go about researching it. Because they grew up in …

  Bad Booth Behavior Attract and Engage Bridal Show Attendees What Are You Selling? Handout or Thrown Out? The Terrible Toos Booth Design Inspiration Follow Up Our free gift to you as a Today’s Bride …

Weddings are not cheap, and nearly 10% of engaged couples today are paying entirely by themselves. To compensate, they turn to DIY options instead of using professionals. While the DIY trend has proved to be …