Just like that, our January show season is behind us. But just because the shows are over doesn’t mean your amazing booth designs have been forgotten! We love to recognize those that went above and …

WOW – that’s all we can say! This year, all of our vendors at the John S. Knight Center wedding show in January blew us away. You each brought creativity and beauty to your booth …

Are your emails, phone calls, and prospecting efforts being ignored? Do you wonder what you can do to capture the attention of Millennial and Gen Z brides? In this webinar, Abby Longshore and Lisa Bischoff, …

Bridal shows are one of the best marketing options for wedding businesses. You get to meet hundreds of brides face-to-face who are actively looking to hire services like yours. However, if you choose the wrong …

Hiring the right people can help your business professionally and socially. Bad employees waste time and money of the business. It can be frustrating to hire people, train them, and then they quit a few …

It’s been almost a month since our John S Knight Center Akron Show in January, and we’re still reeling from the incredible displays we saw! When it comes to booth design, we all agreed that …

  1. You cannot stand in the aisle at a wedding, and you can’t do it here. Stay in your booth. There can be a maximum of 4 people staffing a single booth at one …

Understanding generations other than your own can be a difficult task. When a millennial or gen z-er says “I’m weak” they don’t mean they’re not strong. If they say “It’s gonna be lit,” they’re not …

When receiving your lead list, you may find it difficult to start an introductory email that sounds both personal and professional. You want to gain the bride’s attention and promote yourself without feeling like you …

Watch our video to see the three tiers of success. Follow these steps and you will be reaping the benefits!