Today's Bride Pros
All posts under the: Articles category

August 26th Bridal Show Booth Design Awards

This year’s August Bridal Show at the John S Knight Center was an inspiration once again…and not just for brides! We were impressed by the new exhibitors who came in with a veteran-status vision, and …

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Video: Make Your Emails Work Better – Wedding Business Marketing

Are you using your emails to their fullest potential? Watch this video to learn how an email can make or break your marketing plan! Video Transcription: Let’s talk about one-to-one emails. Those exchanges between you …

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How to Work With Same Sex Couples

Same Sex Couple|Karen Menyhart Photography|As seen on TodaysBride.com

It’s 2018, and it’s been about three years since the legalization of same-sex marriage in the United States. As a direct result, the wedding market is bigger than it ever was. Businesses may not know …

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Video: Track Your Leads

How many times have you gotten a lead, but were unsure what to do afterward? See how tracking your leads and using them more effectively will help your business boom!   Video Transcription: You have many …

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Video: Be Where the Buyers Are

Are you putting your money in the most effective ways? Make sure your marketing isn’t going to waste. Check out this video to see how to use social media to your advantage.   Video Transcription: Let’s …

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How to Use Tagging and Hashtagging to Improve Your Marketing

Hashtags|As seen on TodaysBride.com

Social Media is important for any marketing strategy. It can be hard to use all of it’s features to their full potential. Hashtags and photo tags are features that are often overlooked but can be …

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Video: Shows Aren’t for Everyone

Not comfortable in bridal show selling? Take a second to watch this video to gain the confidence and knowledge to make your next wedding show the best wedding show yet!   Video Transcription: The first …

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Video: Follow-Up

Do not let your hot leads turn cold! Watch this video to learn how to properly follow up on those important bridal show leads.   Video Transcription: You will maximize your results from a show …

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Video: Three Myths About Wedding Shows

Have you heard these myths? Do you have any myths of your own that you’ve debunked? Comment below with the common misconceptions you found when you started presenting at bridal shows!   Video Transcription: In …

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Video: Bad Booth Behavior

Are you exhibiting bad booth behavior? Watch this video and see how the way your acting can be distracting from your bridal show booth.   Video Transcription: During the show your booth is your storefront—it’s …

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