Today's Bride Pros

April – Rules & Regulations

Today’s Bride Rules

Note: It’s your responsibility to understand and abide by these rules.

Our insurance carrier and facilities instructed us to strictly enforce the show rules and regulations as indicated on your show contract.  This will ensure a safe and enjoyable trade show experience not only for participating businesses but, more importantly, our valued attendees – your customers. Please read and adjust your presentation and set-up display if necessary.

Review and share these guidelines with your entire staff scheduled to work your exhibit prior to the event.

1)  All booth display materials (including staff) must stay within their contracted booth space and not infringe upon the aisle walkways or other booth spaces. All aisles must remain clear of obstruction.  The maximum backdrop height is 8’ tall, sidewalls. Backdrops taller must get approval from Today’s Bride. Some booth locations are restricted. 

2)  Maximum of two staff members are permitted to exhibit in a single booth space at one time.  

3)  NO distribution of any marketing materials is permitted in aisles, registration areas, seating areas, restrooms, parking lot/garage, or grounds of the event facility.

4) No open flame is permitted including (but not limited to) lit candles and sternos according to Fire Code.  Fire inspectors will continually monitor to make sure exhibitors are within their allotted space and adhering to fire codes.

5)  Distribution of any non-participating, non-contracted business literature (business cards, brochures, signage, etc.) is strictly prohibited. This includes, but is not limited to, photographs or displays with “courtesy of” acknowledgment of said businesses. The only exception is if the mentioned business is also an exhibitor of the show.

6)  Distributing literature or displaying signage regarding a competing Bridal Show or Event (whether at your facility or not) is strictly prohibited unless Today’s Bride is a sponsor of the event.

7)  Exhibits cannot begin to tear down prior to show close! The takedown, removal, or repackaging of booth materials and/or displays during posted bridal show hours is strictly prohibited. Guests pay admission for a show advertised to be available to the public until 4 p.m. and we must honor these hours. Moreso, our Liability Insurance Policy dictates that any setup and disassemble must take place prior to guests’ arrival and after their exit. You will be held accountable for any injury that may occur as a result of your negligence, will forfeit the show’s lead list, risk the admittance into future Today’s Bride Shows, and be fined $100.  

8)  All food and liquids to serve as samples are not permitted to be distributed to attendees without prior approval from both the facility AND Jadlyn Inc./Today’s Bride.  Sample sizes are restricted to 2 oz or less for food, 4 oz for liquids. Alcohol is prohibited.  All samples must be pre-packaged for take-home consumption. Serving samples requires proof of having $1,000,000.00 liability insurance provided before the show to Levy. The Selling of Food and/or Beverage products by any other entity are strictly prohibited.

9)  Distribution of alcoholic beverages, in any form, to attendees is strictly prohibited. 

10)  All audio, video, and/or gaming productions must be maintained at appropriate noise levels so as not to infringe on the peace and harmony of neighboring booths. Jadlyn Inc./Today’s Bride reserves the right to determine and set the acceptable sound level. Exhibitor is responsible for compliance with all music licensing.

11)  Your company/businesses must provide its own surge-suppressant power strip and 14/2 wire extension cord(s) to use for your trade booth’s electrical needs.

12)  The leads generated from this show are for the exclusive use of the exhibitors who made the investment to participate. The lead lists are seeded. Today’s Bride monitors what you are sending.  It is a violation of your exhibitor agreement to sell, lend, reproduce, exchange, copy or share the lead list to any non-exhibiting business or non-sponsored Show or Event that isn’t authorized for this list. If this information is used or threatened to be used in an unauthorized manner, Today’s Bride shall be entitled to seek relief in any court of competent jurisdiction, including but not limited to injunctive relief, actual and punitive damages, reasonable attorney’s fees, costs and any and all other expenses. It is also a violation to use the list or permit the list to be used to promote any other multi-business bridal- or wedding-related show or event, including the Client’s own participation within such an event, and that damages to Today’s Bride for each such use shall be no less than $3,000.00. (A “use” shall mean each letter, mailing, or e-mail sent to a bride on the lead list). Upon breach of this Contract for any reason, the exhibitor’s license to use such Lead List shall cease immediately.

13) Exhibitors shall make good any damage to the building or fixtures caused by exhibitors or any of exhibitors’ agents or employees. Exhibitors are responsible for any loss of their equipment and/or display material, or personal belongings, resulting from accidental breakage, misplacement, theft, fire, or natural disaster, including, but not limited to, damage occurring while Management staff is assisting an exhibitor. If the exhibitor uses the services of Management staff, the exhibitor agrees that the staff member is a volunteer for the exhibitor for worker’s compensation purposes. Should helium balloons be brought into the facility, the exhibitor will be charged a fee for the removal of the balloons that rise to the ceiling.


As an exhibitor, you understand COVID-19 has been declared a worldwide pandemic by the World Health Organization, is extremely contagious, and is thought to spread mainly through close contact from person-to-person.    Face masks are required to be worn by your staff and disinfectant in your booth to offer to attendees is required.   Show Management cannot guarantee that Exhibitor’s personnel and guests will not become infected with COVID-19 at the Event. Exhibitor shall indemnify the Indemnified Parties against all Claims by Exhibitor’s personnel and guests arising out of or related to infection with COVID-19, whether before, during, or after attendance at the Event.

Any questions or need help with design advice? Feel free to contact the Today’s Bride team:  330-670-9545 or